Sundog has experienced some good growth in 2012 – in keeping with the holiday spirit, we’re sharing some of the ways we achieved that so other small businesses might benefit from it!

I’ve posted a series called 8 Steps to AdWords Optimization at my personal site. In it, I share how we increased the effectiveness of our online ad campaigns without spending a ton of money in the process. Just by tweaking our Google AdWords campaigns, we effectively doubled our business at no additional advertising cost.

A big thank you to all of our new customers in 2012, and we’re excited about the developments 2013 will bring! Happy holidays to all.